
Since we launched in 2005, Appliances Online has been on a mission to deliver the best shopping experiences in the world. Through 24/7 shopping and customer support (with real people!), Free Next Day Delivery†, Free Connection§ of many appliances, and Free Removal‡ of old ones for safe recycling, we have changed the Australian appliance market for the better. While we’re proud of what we’ve achieved, none of it would have been possible without the incredible people behind the scenes and the customers who gave us a go.
From our dedicated customer support team and product experts, to our website developers, warehouse staff and delivery drivers - every person has played a role in building a brand that Aussies trust. And to the customers who took a chance on a new way to shop, and shared that experience with others, we are also truly grateful. Together, all these individuals have helped us grow into Australia's largest online appliance retailer.
We receive heartwarming feedback from our customers every single day, but over the years we’ve also enjoyed recognition from some of the most trusted names in retail and consumer advocacy. Highlighting everything from customer satisfaction and service excellence to innovation in the online shopping experience and value for money, these awards, as Darryl Kerrigan would say, are going straight to the pool room!
"Aussies have rated Appliances Online as the top pick in Canstar Blue’s latest electronics retailer ratings with five-star reviews in all categories: customer service, value for money, checkout experience, product range, store and website layout and presentation and overall satisfaction."
Appliances Online has repeatedly been recognised by CHOICE as one of Australia’s leading places to shop for appliances online.
In CHOICE’s 2026 survey, Appliances Online ranked first overall for online appliance shopping with a customer satisfaction score of 89%, finishing 10 percentage points ahead of the next highest-rated online retailer. CHOICE also reported that this was the fourth survey in a row where Appliances Online delivered the best online shopping experience for appliances.
The result was supported by strong customer ratings across the complete shopping journey, including:
These results reflect our long-standing focus on making appliance shopping easier through helpful product information, a wide range of leading brands, dependable delivery and support from real people 24 hours a day.
Read more about Appliances Online’s top ranking in CHOICE’s 2026 appliance store survey.
Appliances Online has been proudly recognised in Finder’s Customer Satisfaction Awards across multiple years, with wins spanning Whitegoods Retailer, Electronics Retailer and Australian Online Store categories.
Finder Awards are especially meaningful because they are based on the experiences of real Australian consumers. Each year, Finder surveys more than 60,000 Australians to understand how they feel about recent purchases and the brands they’ve used. People only vote in categories where they have actually made purchases and used the product or service, making the results a strong reflection of real customer satisfaction.
Finder Awards are also independent. Money can’t buy a Finder Award, brands do not pay to use the award badge, and only one winner is recognised per category. Finder has shared that 72% of Australians trust awards programs more when brands don’t have to pay to use the awards badge, while 45% of consumers are more likely to trust a product endorsed by a Finder Award.
Over the years, Appliances Online has been recognised by Finder for the qualities customers value most when shopping for appliances online, including being a most loved brand, a top value brand, a legendary service provider and a most recommended retailer. In 2026, Appliances Online received eight Finder Customer Satisfaction Awards, taking home all four major awards in both the Whitegoods Retailer and Electronics Retailer categories:
These wins recognise the qualities customers continue to value when shopping with Appliances Online: trusted service, strong value, an easy shopping experience and a brand they are willing to recommend to others.
Over the years, Appliances Online has also been recognised by Finder across categories including Most Trusted, Most Loved, Top Value, Legendary Service and Most Recommended, reflecting a consistent record of customer satisfaction.
Read more about Appliances Online’s eight Finder Customer Satisfaction Award wins in 2026.
Appliances Online has been recognised by the Online Retail Industry Awards, better known as the ORIAS, across more than a decade of Australian online retail.
Over the years, Appliances Online has received ORIAS recognition across customer service, customer experience, pureplay retail, website performance and overall online retail excellence. Major honours include Best Pureplay Retailer, Customer Service Excellence, Best End-to-End Customer Experience and Online Retailer of the Year.
In 2026, Appliances Online was named Best Pureplay Retailer and winner of Customer Service Excellence. These awards recognise our commitment to creating an easy online shopping experience and delivering trusted service across the customer journey, from finding the right appliance through to delivery and support after the sale.
Appliances Online is also a permanent member of the ORIAS Hall of Fame, recognising our long-standing contribution to Australian online retail. Our ORIAS history includes:
Each of these honours reflects the work of our customer support, product, technology, warehouse and delivery teams, and our ongoing focus on making appliance shopping quick, easy and enjoyable.
"Together with 10,000s of Australian consumers, WeMoney evaluated and assessed popular products based on key attributes, such as Ease of Use, Reliability, Functionality, Effectiveness, and Durability, focussing on what matters most to everyday consumers. Overall Satisfaction : Given to the brand that demonstrated exceptional value, product quality and reliability, as well as ease of use for everyday consumers. Best for Quality : Given to the brand that offers the highest quality product, irrespective of price. Best for Value : Given to the brand that strikes the perfect balance between offering the best value, without sacrificing product quality or reliability.
Appliance Retailer of the Year WINNER : Appliances Online
Best for Online Experience WINNER : Appliances Online" - WeMoney.com.au
"The Retailer Awards is marked as the pivotal event for the retail sector. Celebrating its tenth year, the awards highlight customer experience excellence across Australia and New Zealand and attract some of the best talent the retail industry has to offer."
We're thrilled to be named Best Online Store at the Inside Retail Retailer Awards 2025, marking another proud moment for Appliances Online. This award reflects the passion and dedication of our entire team - from the developers behind our site to our customer support heroes and warehouse legends.
Our parent company, the Winning Group, has also received numerous accolades, including The Australian Financial Reviews - Sustainability Leaders Category WINNER, recognising the achievements of its broader family of businesses, including Appliances Online.
Appliances Online has been recognised as one of Australia’s top customer-experience leaders, ranking #4 nationally in Power Retail’s Most Loved Retailers Report 2025. Evaluated using the Power Retail P.R.I.C.E Index-a combined score of NPS (58), CSAT (90.63%) and Effort Rating (1.5)-the report highlights our ability to make big-ticket shopping seamless, supportive, and stress-free. Power Retail credits our success to fast & free, reliable delivery, Free Connection and Free Removal services and our expert 24/7 Sydney based customer support that guides shoppers well beyond checkout. This recognition reinforces our mission to provide the best shopping experience through legendary service by offering convenience, efficiency and an unforgettable customer experience.
Each of these honours that Appliances Online has received, represents a moment where our efforts to deliver the best shopping experiences in the world were publicly acknowledged.
These achievements reflect years of care, collaboration and continuous improvement, but they’re not the end of the story. We’re always evolving, driven by the same mission we had in 2005: to make buying appliances a quick, easy and enjoyable experience.