Sunbeam small appliances hit the mark

May 30th, 2012

Sunbeam is enjoying the spotlight this week with a couple of accolades from Choice and the Australian Women’s Weekly.

The Cafe Series Planetary Mixmaster has been selected by the Australian Women’s Weekly Magazine as the Product of the Year for offering the best quality and value for money, according to Sunbeam.

More than 800 entries were rated by the magazine, which has 2.2 million weekly readers. The SecretChef Electronic Sear and Slow Cooker was also selected as a finalist in the small appliance category.

“Both appliances are flagship products for us in their respective categories and the win is testament to their quality and value to the consumer,” Sunbeam marketing manager Nicole Cowley said.

Cowley said that the appliances were picked for their design, performance and durability.

The Planetary Mixmaster is made from die-cast metal and features a 1,000-watt motor and a large LCD screen – what Sunbeam says is an intuitive system with ‘instant pause’ and an in-built timer.

Meanwhile, the SecretChef Slow Cooker was also selected by Choice Magazine as the best slow cooker on the market.

“Having been nominated for such a consumer choice award that reveals the nation’s “must-have” products, it demonstrates the superior quality and capability of the SecretChef Electronic Sear and Slow Cooker, as well as its value for money,” Nicole Norton, Sunbeam product manager said.

“Designed as a frypan and slow cooker in one, you can use either mode, or if you’re slow cooking you can use both modes.”

Keri Algar

Having once had to sit on the washing machine to stop it from bouncing into oblivion, Keri is today delighted with the new (smoother running) technologies that make housework easier every day. A self-confessed lazy-bones, Keri seeks out quirky inventions that ease the human workload, such as the robotic vacuum cleaner (wow). And as soon as someone figures out a Jetsons-like self-cleaning house, she will happily lay her pen to rest and retire from appliance journalism. Until then, her pick is a fridge that will tell her smartphone when it's time to pick up more beer on the way home. Magic.