Panasonic aces Australian Open sponsorship
January 17th, 2012
Run exclusively on Panasonic’s Facebook page, the ‘Cool Moments’ promotion gives fans a chance to win a Panasonic Inverter Air Conditioner every day of the Australian Open.
The competition is part of an integrated sponsorship of the Australian Open. 2012 marks the final year of a three-year agreement where Panasonic Australia is be the official TV, camera and air conditioning sponsor of the Australian Open.
Steve Rust, Managing Director of Panasonic Australia said he was delighted with the arrangement.
“We are thrilled to sponsor Tennis Australia as the official TV and Camera and Air Conditioning partner, and be associated with one of world’s most prestigious sporting events – the Australian Open,” said Rust.
Steve Wood, CEO Tennis Australia, agreed with Rust.
“We are excited to have Panasonic committing to what will be an enduring and successful relationship. Panasonic is a leader in its field and we believe the brand offers a natural fit for the Australian Open and the Australian Open Series event,” said Wood.
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